Overview
Context: a dashboard for content management system
Role: Senior Product Designer
Team size: Around 10 people, including PM, Devs, Sales...
Impact
92% task success rate 
40% increase in content discoverability 
36% reduce content management time
This is a project glance, if you're interested in learning more
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Define​​​​​​​
Wordpond Dashboard is designed for team management, which is not just a functional interface but a dynamic platform that resonated with the diverse perspectives of Wordpond's user community.

How might we...?
help teams create and manage content with clarity and control?
Discover​​​​​​​
I initiated user research, conducting interviews with target users to uncover their pain points with existing SaaS tools. This helped me identify that users struggled with tool integration and data visualization.
- Writers: Focus on content creation while maintaining guidelines.
- Editors: Manage content revisions and ensure quality.
- Team Leads: Oversee content production, track status, and assign tasks.
Develop
Wireframes and user flows focusing on efficiency and clarity.​​​​​​​
1. Multi-Functional Dashboard ❌ 
Pro: Versatile, All-in-One Access. 
Cons: Overwhelming, Distracting.
2. Task-Focused Dashboard ❤️
Pro: Streamlined, User-Centric. 
Cons: Limited Visibility, Feature-Hidden.
Deliver
Publication content dashboard
Improve visibility and organization of large volumes of content, enabling users to quickly locate and act on articles at different stages.
Content management
Streamline the article creation process with a structured yet flexible layout.
Workspace management
Empower small teams or individual users to manage their collaborative environment without needing technical support.
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Outcomes
This project taught me that less can truly be more. When we design around real user goals — like finishing a draft or reviewing feedback — the product naturally becomes more intuitive, efficient, and enjoyable to use.
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Thank you!
This is a project glance, if you're interested in learning more

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